My Full Story
But I didn't just survive. I rewired everything.
And let me tell you—it wasn't pretty at first.
There I was: three kids looking at me for answers I didn't have. A bank account that made my stomach drop every time I checked it. And a brain that was so wired for survival mode that I couldn't see past tomorrow, let alone imagine a thriving future.
The turning point came when I realized something profound: I had spent so many years living a version that was based on expectations. I was told to play small, to be quiet, to be "enough" for everyone else—that I'd never learned how to be enough for ME.
So I made a choice. A terrifying, all-in, no-backup-plan choice.
I was going to not just “get to the other side” and survive this. I was going to completely transform my entire life. My identity. My beliefs. My nervous system. Everything.
The Process
I didn't have a roadmap. I didn't have someone who'd walked this exact path to show me the way. So I invested everything I had (and some I didn't have) into world-class training to teach this to myself.
I studied my habits, my thought patterns, and I learned how our brains and our bodies work. I studied how humans actually create change—not the surface-level "think positive" stuff, but the deep neural pathway rewiring that creates lasting transformation.Move beyond roles, expectations, and emotional burnout.
I became a Certified Transformational Coach. I dove into trauma-informed practices. I studied with the best in the industry and eventually earned my place on Tony Robbins & Dean Graziosi's team at Mastermind.com.
But here's what made all the difference: I applied every single principle to my own life first.
Every tool I learned, I tested on myself—while solo parenting, while building two businesses, while healing from years of emotional abuse, while figuring out who Amy Morgan actually was underneath all the roles I'd played.
The Breakthrough
The transformation didn't happen overnight. But it did happen7
Slowly, then suddenly, I started recognizing myself again. Not the old version of me—someone entirely new. Someone stronger. Someone who knew her favorite color (it's teal, by the way). Someone who could make decisions without second-guessing herself into paralysis.
My business started growing. My children started thriving in ways I didn't know were possible. And I started living in a way that felt like me—actually, authentically me.
I built my coaching business to multiple 6-figures. Not because I had some special advantage or perfect circumstances. But because I understood something that changed everything:
Your brain can be rewired. Your identity can be reclaimed. Your life can be rebuilt.
And if I could do it as a solo mom with three kids, zero income, and everyone telling me it was impossible? Then I knew other women could too.
— Why I Do This Work?
I didn't set out to become a transformation coach for women who've lost themselves.
I became one because I lived it. Because I know what it's like to look in the mirror and not recognize the woman staring back. Because I know what it's like to love your children fiercely while simultaneously grieving the person you used to be. Because I know what it's like to wonder if it's too late
Spoiler alert: It's not too late. It's actually right on time.
The women I work with are high-achievers who've spent decades being everyone else's everything. They've been the good wife, the devoted mom, the reliable employee, the supportive friend. They've checked all the boxes society told them to check.
And then one day—whether it's divorce, empty nest, or just waking up and realizing "wait, who am I?"—they find themselves exactly where I was six years ago.
Lost. Uncertain. Scared but ready.
That's where I come in.
What Makes This Different
I'm not going to lie to you and tell you this work is easy. Rewiring your identity after decades of conditioning? That takes courage. That takes commitment. That takes someone who actually knows the path because they've walked it themselves.
I don't teach theory from an ivory tower. I teach transformation from the trenches.
Every tool I give you, I've used myself. Every principle I teach, I've applied to my own life while managing real responsibilities, real children, real financial pressure, real everything.
I combine world-class methodology from Tony Robbins & Dean Graziosi with neuroscience-backed rewiring techniques and my own lived experience to create something that actually works for real women with real lives.
Not someday. Not when circumstances are perfect. Not when the kids are grown or the divorce is final or the timing is right.
Now. In the messy middle. While life is still lifing.
The Women I Serve
My clients are women aged 40-50 who are navigating major life transitions. Maybe it's divorce. Maybe it's empty nest. Maybe it's just the dawning realization that you've spent so long being what everyone else needed that you forgot to be what YOU needed.
These are women who:
Have achieved so much externally but feel empty internally
Can run a household, a career, a family—but can't remember the last time they did something just for themselves
Are tired of feeling like they're living someone else's life
Are ready to stop asking "why me?" and start asking "what's next?"
Want proof that transformation is actually possible
I am that proof.
And I'm here to show you that your past doesn't disqualify you from an extraordinary future—it qualifies you.
Every hard thing you've survived has prepared you for this next chapter. Every challenge has built the resilience you'll need. Every moment of feeling lost has been leading you to the moment you find yourself again.
What's Possible for You
Today, I wake up knowing exactly who I am. I make decisions aligned with my values. I run a thriving business that lights me up. My three children are thriving. I've been recognized as a Top 10 Coach by Yahoo (2021) and US Insider (2023).
But more than any external achievement, I know ME. I like ME. I'm excited about what's next for ME.
And that? That's what I want for you.
Not just the business success or the financial freedom (though those are incredible). But the deep, soul-level recognition of yourself. The confidence that comes from knowing who you are. The peace that comes from living in alignment with your truth.
That's what rewiring creates.
And if I could do it with three kids, zero income, and everyone telling me it was impossible—I promise you can do it too.
Your transformation is waiting. Your identity is ready to be reclaimed. Your next chapter is ready to be written.
Let me give you the roadmap I had to create for myself.
Because you don't have to figure this out alone. You don't have to reinvent the wheel. You don't have to stumble through the dark the way I did.
I've walked this path. I know the way. And I'm here to light it for you.
Ready to start your rewiring journey?
Let's talk about what's possible for you.
Connect with me
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